Media sustainability strategy
Training for affiliates in Tanzania
The media landscape is evolving rapidly, marked by a more discerning audience, the proliferation of digital content platforms, and a decline in advertising revenues. This highlights the pressing need for heightened awareness, ongoing skill development, and sustained strategic efforts to bolster media sustainability across three crucial pillars: content creation, digital transformation, and media monetization. A total of twenty-four journalists from VOA-affiliated radio and television networks derived valuable insights from sessions covering these subjects during a three-day training in Zanzibar.