United States Agency for Global Media

Mexico: Journalism, ethics, and new audiences

October 16, 2024

On September 5, 2024, the USAGM Business Development Office of Marketing and Training held a two-hour workshop at the American University School of Journalism in Puebla, Mexico. Focusing on new and younger audiences, the workshop covered strategies for creating compelling content, digital languages, marketing, metrics, and strategic programming tailored for new viewers. Read More